"Ink and Water don't mix."
This printing process is commonly used today, and it is used for a large variety of purposes. Typically, this is the method of choice for medium to large printing jobs. It is adaptable to all print values and prints with a much wider variety of different materials.
Another advantage of offset lithography is the amount of detail given to each printed piece of the printing process. Using individual color plates ensures a much higher colour consistency than other methods.
Offset Lithography is often the option for most businesses are limited in your budget and results in a much richer work quality utilizing brilliant colours, tonality, and detail.
This process is useful if you are looking to have high-quality promotional materials written or even large runs of magazines and catalogs.